Entelo Review 2026: B2B Data Coverage, Pricing & SyncGTM Comparison
By Kushal Magar · June 7, 2026 · 11 min read
Key Takeaway
Entelo is now Rival Recruit under Rival HR — a recruiting platform with 750M+ candidate profiles and predictive AI sourcing signals. Pricing starts ~$149/mo behind demo-only sales calls with no free trial. For B2B sales teams needing waterfall enrichment, buying signals, and outbound sequences, SyncGTM is the purpose-built alternative from $99/mo with no seat fees.
Entelo is now Rival Recruit — acquired by Rival HR (SilkRoad Technology) in 2022 and no longer an independent product. The platform provides access to 750M+ passive candidate profiles with AI-powered attrition prediction and diversity sourcing filters. Pricing is opaque, starting around $149/mo with no public plans and no free trial. It is purpose-built for talent acquisition — not B2B sales prospecting. Our rating: 3.2/5 for TA teams; 1.8/5 for sales teams.
Teams searching for an “entelo review” typically arrive from one of two directions. Recruiting teams want to know whether the platform's predictive signals, diversity sourcing, and ATS integrations justify the price after the Rival HR acquisition. B2B sales teams often find Entelo when searching for contact enrichment tools — and quickly discover it is the wrong product for their workflow.
This review covers both angles. For TA teams: what the platform delivers today, where it earns its keep, and where the Rival HR rebrand creates uncertainty. For sales teams: why Entelo is the wrong fit and what to evaluate instead — including how SyncGTM handles the waterfall enrichment and buying signal use cases that Entelo does not address.
Key facts upfront: Entelo hides pricing behind demo calls. No free trial is available. EMEA email coverage is limited by GDPR. For B2B sales prospecting, it is simply not the right tool.
What Is Entelo?
Entelo was originally an AI-powered talent sourcing platform founded in San Francisco, known for combining candidate data aggregation with machine learning models that predicted which professionals were most likely to change jobs. In 2022, SilkRoad Technology — since rebranded as Rival HR — acquired Entelo's assets and integrated the sourcing capabilities into its broader HR product suite.
Today, Entelo lives on as Rival Recruit, one of four products under Rival HR alongside Rival Workflow, Rival Learn, and Rival Perform. The entelo.com domain redirects to rival-hr.com. Legacy Entelo users access their accounts through a legacy portal while Rival migrates them to the new platform.
The core product bet remains the same: AI-driven sourcing across 750M+ passive candidate profiles, using predictive signals to surface candidates who are likely to be open to new opportunities. But the platform is unambiguously a recruiting tool — designed for TA teams, ATS pipelines, and talent acquisition workflows.

Entelo (now Rival Recruit) — AI-powered talent sourcing with 750M+ candidate profiles
| Capability | What Entelo Provides | Notable Gaps |
|---|---|---|
| Candidate Sourcing | 750M+ passive candidate profiles aggregated from professional networks; AI ranking by attrition likelihood. | Recruiting focus — not designed for B2B account-level prospecting. |
| Contact Data | Email addresses for most US candidates. Phone data limited. EMEA coverage constrained by GDPR. | No published accuracy rate. No waterfall enrichment across multiple providers. |
| ATS Integrations | Greenhouse, Workable, Lever, iCIMS, and other major ATS platforms. | Strong for recruiting ATS. No native B2B sales CRM auto-enrichment. |
| Predictive Signals | AI models predict candidate attrition likelihood and openness to new roles. | TA-only signals. No funding rounds, tech stack changes, or sales intent data. |
| Diversity Sourcing | Machine learning filters surface candidates from underrepresented groups without relying on self-reported data. | Recruiting-specific feature — no B2B sales equivalent. |
| Outreach Automation | Email campaigns with personalization and scheduling for candidate engagement. | Recruiter-oriented messaging — not B2B sales cadence tooling. |
Entelo Pricing: Plans, Costs, and What You Actually Pay
Entelo (now Rival Recruit) does not publish pricing on its website. Every purchase requires a sales conversation. Based on aggregated third-party reports from Capterra, G2, and independent pricing trackers, here are the estimated tier structures:
| Plan | Est. Monthly Cost | Seats | Enriched Profiles / Mo | Notes |
|---|---|---|---|---|
| Starter | ~$149/mo | 1 | 250 | Email support only; demo required |
| Growth | ~$499/mo | 5 | 1,000 | Phone + email support; annual commit |
| Enterprise | Custom | 10+ | 2,500+ | Dedicated CSM; negotiated contract |
Per-seat pricing for enterprise accounts runs $125–$200/user/month based on third-party reports. A team of 5 recruiters at the high end pays roughly $12,000/year on an annual contract. No free trial is available at any tier — and the Rival HR rebrand has made pricing even less transparent than before.
For context, B2B sales teams running waterfall enrichment via SyncGTM start at $99/mo with no seat fees. A 10-person sales team pays the same $99 whether one or all ten are using the platform — a fundamentally different pricing model. See the full SyncGTM pricing page for current plans.
Entelo Key Features
750M+ Passive Candidate Profiles
Entelo's headline capability is access to a massive aggregated candidate database of over 750 million profiles, now consolidated under Rival HR's platform. The database combines data from professional networks, public web sources, and social platforms.
For TA teams, this breadth is genuinely useful — particularly for passive sourcing where candidates are not actively applying. The platform's AI ranking layer scores which candidates are most likely to be open to new opportunities based on job change patterns and attrition signals.
Predictive Attrition Signals
Entelo's machine learning models analyze candidate tenure, career progression, and behavioral patterns to predict which professionals are most likely to change jobs in the near term. This gives recruiters a “warm list” of passive candidates who are statistically more likely to respond to outreach.
The signal quality has been Entelo's clearest differentiator since founding. Multiple users across review platforms cite it as the primary reason they chose the platform over competitors.
Diversity Sourcing Filters
Entelo uses machine learning to surface candidates from underrepresented groups — by gender, ethnicity, veteran status — without relying on self-reported diversity data. This is a meaningful differentiator for organizations with structured DEI hiring mandates.
Automated Multi-Channel Outreach
The platform includes email campaign tooling with personalization, scheduling, and response tracking. Recruiters can launch drip sequences directly from candidate profiles without switching to a separate outreach tool.
The outreach is built for recruiting messaging cadences — not B2B sales sequences. There are no CRM sync options for sales pipelines, no revenue funnel reporting, and no multi-channel outreach combining email, LinkedIn, and phone in a single sequence.
ATS Integrations
Entelo integrates with major ATS platforms including Greenhouse, Workable, Lever, and iCIMS. Candidate profiles can be pushed directly into ATS pipelines, eliminating manual data entry for recruiting teams.
Analytics and Reporting
The platform provides sourcing pipeline analytics, outreach effectiveness tracking, diversity metrics, and time-to-hire reporting. These dashboards are designed for TA leaders reporting on recruiting KPIs — not for sales teams tracking revenue pipeline or pipeline velocity.
Entelo Pros: What It Does Well
- ✓Predictive sourcing signals are best-in-class for TA. Entelo's core attrition prediction model — ranking passive candidates by their likelihood to be open to new roles — remains one of the more sophisticated sourcing intelligence features in the market. Teams sourcing at volume report meaningfully better response rates when targeting high-attrition-probability candidates.
- ✓750M+ profiles give broad passive candidate reach. The aggregated profile database is large enough to find candidates who are not actively job-hunting on LinkedIn. For niche technical roles where active applicant pools are thin, this passive sourcing capability is a real advantage.
- ✓Diversity sourcing filters are genuinely useful. Unlike platforms that rely on self-reported diversity data (which is incomplete), Entelo's ML-based diversity filters surface candidates from underrepresented groups without requiring candidates to have self-identified. For organizations with DEI hiring mandates, this is a meaningful feature.
- ✓Integrated outreach simplifies the TA workflow. Launching email campaigns directly from candidate profiles — without switching to a separate tool — reduces friction for recruiting teams. The scheduling and tracking features work well for standard recruiting outreach cadences.
- ✓ATS integrations reduce manual data entry. Greenhouse, Lever, Workable, and iCIMS integrations are reported as reliable by users. Pushing candidate profiles directly to ATS pipelines without manual re-entry is a concrete productivity gain for sourcing teams.
- ✓Email outreach customization is easy to use. Users consistently report that composing personalized emails within the platform and scheduling them for optimal send times is intuitive. The Chrome extension simplifies engagement directly from candidate profiles on LinkedIn and other sources.
Entelo Cons: Where It Falls Short
- ✗No longer independent — Entelo was acquired by Rival HR (SilkRoad Technology) in 2022. The product is now Rival Recruit, part of a broader HR suite. Teams evaluating "Entelo" today are evaluating a legacy brand name that now belongs to a different company with a different product roadmap. The platform's identity and development velocity are tied to Rival HR's priorities, not a dedicated sourcing tool's.
- ✗Opaque pricing with no self-serve option. Entelo/Rival does not publish pricing on its website. All purchases require a sales call. Estimated costs start around $149/mo (Starter) but enterprise contracts are fully negotiated. For teams that want to test before committing, this is a material barrier.
- ✗No free trial available. Validating data coverage before signing an annual contract requires going through the full sales process. This is a significant friction point for smaller teams or teams that want to benchmark Entelo's contact hit rates against alternatives.
- ✗Limited EMEA email coverage. Entelo's algorithm finds email addresses most reliably for US-based candidates. European coverage is constrained by GDPR, making the platform less useful for teams sourcing or prospecting in EU markets. No published accuracy rate is available.
- ✗Built for recruiting, not B2B sales. Entelo's product architecture — 750M candidate profiles, predictive attrition signals, ATS integrations — is optimized for talent acquisition. B2B sales workflows like waterfall data cascades, account-level firmographic enrichment, buying signal detection, and sales CRM auto-sync are not native to the platform.
- ✗Thin coverage for non-tech roles. Entelo performs best for sourcing software engineers, data scientists, and technical professionals. Coverage for sales, finance, marketing, and operations roles is weaker. Teams hiring or prospecting outside tech will see lower hit rates.
- ✗Capterra rating of 3.7/5 from only 18 reviews suggests a small, concentrated user base. Low review volume means the rating is easily influenced by a handful of negative experiences, and it is hard to benchmark at scale against platforms with thousands of verified reviews.
Entelo vs SyncGTM vs Alternatives
Entelo and SyncGTM are not direct competitors. They serve fundamentally different workflows — one for talent acquisition, one for B2B sales prospecting and enrichment. The comparison matters because B2B sales teams occasionally evaluate Entelo when searching for “contact data tools” or “B2B enrichment” and need to understand the distinction quickly.
For sales teams: Entelo cannot run waterfall enrichment across multiple B2B data providers, does not detect account-level buying signals (funding rounds, tech stack changes, job changes at target accounts), and has no native sales CRM sync. Those are table-stakes capabilities for B2B sales prospecting that Entelo does not provide.
| Feature | Entelo (Rival Recruit) | SyncGTM | Apollo.io | ZoomInfo |
|---|---|---|---|---|
| Starting Price | $149/mo (Starter — estimated) | $99/mo (no seat fees) | $59/mo (Basic) | $15,000+/yr |
| Pricing Transparency | No public pricing — contact sales | Published on website | Published | Sales only |
| Database / Coverage | 750M+ candidate profiles (Rival HR) | 50+ waterfall providers cascaded | 275M+ contacts (own DB) | 265M+ professionals |
| Primary Use Case | Recruiting / talent acquisition | B2B sales prospecting & enrichment | B2B sales prospecting & outreach | B2B sales intelligence |
| Email + Phone Accuracy | Moderate — limited EMEA; manual verification often needed | 75–90% (waterfall cascades 50+ providers) | 60–75% (own DB) | 85%+ (phone-verified Diamond for EMEA) |
| Buying Signals | Predictive attrition signals only (TA focus) | Hiring, funding, tech changes, job changes | Basic intent via Bombora | Full intent data suite |
| Native Outreach | Email campaigns (recruiter-focused) | Yes — sales sequencing built-in | Yes — sequences included | Engage module (extra cost) |
| ATS / CRM Integrations | Greenhouse, Workable, Lever, iCIMS | CRM integrations (HubSpot, Salesforce) | HubSpot, Salesforce native | Salesforce, HubSpot, Outreach |
| B2B Sales Workflow | Minimal — built for recruiters, not AEs | Full GTM workflow: enrich → signal → outreach | Full sales workflow | Full sales workflow |
| Free Tier | No free trial | Yes — 200 credits/mo free | Yes — 10,000 email credits/mo | No |
For recruiting teams comparing Entelo to alternatives: SeekOut offers stronger data transparency and more competitive pricing. hireEZ (reviewed separately here) adds healthcare specialty filters and broader ATS coverage. Gem provides comparable sourcing at mid-market scale with lower per-seat costs.
For the broader B2B data vendor landscape, see our comparison of the best waterfall contact providers and the B2B real-time data platforms comparison for a side-by-side look at how SyncGTM, ZoomInfo, Apollo, and Cognism stack up.
Who Should Use Entelo?
Best fit
- Enterprise recruiting teams with DEI mandates — Entelo's diversity sourcing filters and 750M+ profile database are purpose-built for TA leaders who need to demonstrate diversity pipeline metrics. The ML-based diversity signal (not self-reported) is a genuine differentiator.
- Mid-to-large companies doing passive tech sourcing — The predictive attrition signals are most valuable when sourcing passive candidates at scale for technical roles. Teams hiring engineers, data scientists, or product managers will see the most value from Entelo's signal quality.
- Companies already on Greenhouse, Lever, or iCIMS — Native ATS integrations reduce onboarding friction significantly for teams already in those ecosystems.
Poor fit
- B2B sales teams — Entelo does not provide waterfall enrichment, account-level buying signals, B2B sales sequences, or sales CRM sync. Teams doing B2B outbound prospecting should evaluate SyncGTM, Apollo, or ZoomInfo instead.
- EMEA-focused teams — GDPR constraints limit email discovery for European candidates and contacts. Teams prospecting primarily in EU markets will see materially lower hit rates compared to US-centric workflows.
- Small teams or startups — The no-free-trial policy, demo-only onboarding, and annual contract requirements make Entelo unsuitable for teams that need to validate before committing.
- Non-technical hiring at scale — Coverage for sales, finance, marketing, and operations roles is thinner than LinkedIn Recruiter or ZoomInfo TalentOS for those personas.
According to Capterra, Entelo holds a 3.7/5 rating based on 18 user reviews — a mixed signal from a small sample. Users consistently praise the predictive sourcing signals and diversity filters while flagging data freshness issues and pricing opacity. The acquisition by Rival HR adds additional uncertainty about the product roadmap compared to independent alternatives.
Conclusion: Is Entelo Worth It in 2026?
For enterprise recruiting teams with DEI mandates and tech-heavy sourcing needs: Entelo (as Rival Recruit) delivers on its core promises. The predictive attrition signals, 750M+ passive candidate profiles, and diversity sourcing filters are genuinely useful for TA teams sourcing passive candidates at scale. ATS integrations with Greenhouse and Lever work reliably. If your primary workflow is talent acquisition and you can absorb the pricing opacity, the platform earns its place.
The caveats are substantial. No public pricing. No free trial. The Rival HR acquisition creates legitimate questions about product roadmap independence. EMEA coverage is limited. Data freshness issues require manual verification. And if your hiring needs extend beyond technical roles, coverage gaps become more painful.
For B2B sales teams: Entelo is the wrong tool. It does not run waterfall enrichment across multiple data providers, does not detect account-level buying signals, and has no native sales CRM sync or outbound sales sequences. SyncGTM starts at $99/mo with no seat fees, a free tier, and waterfall enrichment across 50+ B2B data providers — a materially different value proposition for revenue teams.
See how SyncGTM compares across the full waterfall enrichment provider landscape, or explore the best B2B sales prospecting tools guide for a broader comparison of the sales intelligence market.