Decision Design

Decision Design is a Sydney-based behavioural science consultancy that focuses on enhancing decision-making processes for businesses. Founded by Dr. Johann Ponnampalam, the company consists of a small team of PhD-qualified behavioural scientists with extensive consulting experience. They integrate behavioural science, analytics, and design thinking to tackle behavioural challenges that impact business objectives. The firm specializes in developing behavioural interventions aimed at improving decision quality and driving business growth. Their services include creating strategies to address trust gaps and designing processes to rectify poor decision-making, which can significantly affect business performance. Decision Design has been recognized in media outlets like Forbes Australia for its research on decision quality and has worked with various Australian organizations to implement effective decision-making strategies.