Demand Spring

Demand Spring is a B2B marketing consultancy based in Ottawa, Ontario, Canada, founded in 2012 by Mark Emond. The company specializes in AI-driven growth strategies, revenue acceleration, and marketing automation. With a team of approximately 28-39 employees, Demand Spring positions itself as an integrated Revenue Marketing consultancy, helping organizations enhance their contributions to pipeline and revenue. The firm offers four core services: Strategic AI Advisory, AI Activation & Growth, Team Training & Enablement, and Marketing Automation & AI Workflows. Demand Spring's experts provide support and optimization for major marketing automation platforms such as Marketo, Salesforce, HubSpot, and Eloqua. Their team includes Revenue Marketing Strategists, Content Marketers, and Marketing Technologists who focus on aligning marketing activities with business objectives to improve lead generation and customer engagement. Demand Spring values integrity, passion, and originality, emphasizing a results-driven approach that combines technology with human expertise. Notable clients include Dun & Bradstreet, Fidelity Clearing Canada, Rapid7, Waters Corporation, and Vidyard.