Ellipsis & Company

Ellipsis & Company is an Australian consulting firm established in 2014, focusing on customer loyalty programs, strategy, data insights, and a unique approach known as "Customer Science®." With a dedicated team of 13, the firm operates across the US, Europe, Australia, and Asia Pacific, and has successfully completed over 100 projects, aiming to be the leading company in customer loyalty. The company structures its client engagements around a comprehensive customer journey, which includes stages such as Diagnose, Design, Implement, Operate, and Optimise. Their services encompass strategy and design for loyalty programs, efficient implementation, and performance acceleration through their proprietary platform, Return on Loyalty®. This platform provides real-time analytics and insights to enhance the effectiveness of loyalty initiatives. Ellipsis has partnered with notable clients across various sectors, including retail, health, sports, and beauty. Their work includes projects with Spotlight Retail Group, Medibank Private Ltd, and Estee Lauder Companies, showcasing their expertise in delivering impactful loyalty solutions.