Hema Group

Hema Group is an Australian company with nearly 50 years of experience, specializing in mapping, media, publishing, and outdoor products. Founded in 1983 with Hema Maps, the company has grown to include over 50 experts in various fields such as cartography, graphic design, and data analytics. Hema Group is dedicated to creating high-quality content that inspires adventures in off-road touring and outdoor exploration. The group operates several businesses, including Hema Maps, Adventures Group, and A247 International. They provide a range of services, including detailed mapping, media content creation, publishing of guides and maps, and consulting on technology and business strategy. Hema Group is known for its accurate mapping of over 690,000 km of tracks and 545,000 km of unsealed roads, making it a trusted name in four-wheel driving and outdoor travel. Their product offerings include printed maps, digital navigation systems, and adventure-focused publications.