InDemand - Demand Generation Community

InDemand is a B2B marketing community dedicated to demand generation. Founded in February 2022 by Aldo Wink, the community addresses the evolving needs of B2B marketers, particularly in response to changes in buyer behavior. Built on the Circle platform, InDemand serves as a hub for knowledge sharing and professional networking. The community focuses on helping B2B marketing professionals successfully implement demand generation strategies. It offers training programs and educational content on various topics, including Ideal Customer Profiles, buyer journeys, marketing automation, and account-based marketing. Members benefit from peer-to-peer learning and collaboration, enhancing their skills and addressing real-world marketing challenges. The membership structure is flexible, allowing users to easily adjust their subscriptions as needed.