LAF | Les Années Folles - B2B Influence

Les Années Folles (LAF) is a B2B marketing agency that specializes in influence campaigns, particularly on LinkedIn. Founded in 2020, the agency focuses on creating and managing comprehensive strategies for B2B brands to connect with decision-makers, enhance credibility, and drive visibility, leads, and conversions. The founders, led by CEO Julien, emphasize a human-centric approach, providing personalized support to both influencers and clients. LAF offers a range of services, including targeted LinkedIn influence campaigns, custom brand podcasts, and tailored video content for B2B audiences. The agency manages campaigns from conception to execution, which includes creator selection, campaign piloting, and detailed performance reporting. They showcase their successful projects through case studies, demonstrating their effective implementations for notable B2B brands like Rakuten, Shine, American Express, and Industrious.