Michael Field B2B Advisory

Michael Field B2B Advisory is a consulting practice based in Brisbane, Australia, focused on providing advisory services to mid-sized B2B businesses, particularly in the distribution and manufacturing sectors across Australia and New Zealand. Led by Michael Field, the firm specializes in marketing strategy and implementation to help business owners and their teams achieve significant growth. The practice offers a variety of evidence-based services designed to enhance B2B growth and performance. Key offerings include the B2B Brand Builder™, which supports aggressive marketing growth, the B2B Boot Camp™ for educating teams on high-performance strategies, and the Invisible Buying Committee™ that analyzes buyer behavior and decision-making processes. Additional services encompass business development, client success management, competitive strategy consulting, and market analytics, all aimed at helping SMEs reach their growth targets. Michael Field's expertise is rooted in his background as a former marketing lecturer and industry awards judge, emphasizing customer needs and adapting to competitive markets. The firm also shares practical insights through blog content on strategy, growth preparation, and organizational culture.