Noya BeautyWorks

Noya BeautyWorks is a Mumbai-based consultancy that specializes in new product development for the beauty industry. Founded in 2022, the company focuses on transforming innovative ideas into market-ready products through a comprehensive suite of services. These include market research, product formulation, branding, packaging design, and supply chain management. Noya BeautyWorks aims to drive success for beauty brands by identifying market gaps and crafting effective, trend-driven solutions. Led by CEO Sarvangi Shah, Noya BeautyWorks leverages nearly a decade of experience in the beauty sector. The company has a global network that includes over 2,500 suppliers and has facilitated more than 1,500 product launches. Noya BeautyWorks emphasizes innovation and creativity, catering to the needs of Millennials and Gen Z while supporting clients with ongoing compliance and logistics. Their focus areas include cosmetics, wellness products, and multifunctional beauty solutions.