P23 Africa

P23 Africa is a UK-based consulting firm that specializes in helping businesses enter and expand in African markets. Founded on October 30, 2023, the company focuses on providing local knowledge and practical support to empower global businesses. Their approach is encapsulated in the philosophy of "Global Reach. Local Approach," which guides their efforts to assist clients in overcoming challenges and achieving growth. The firm offers a variety of consulting services, including the development of practical strategies for business problems, brand awareness and lead generation strategies, and operational efficiency systems. They also provide low-risk market entry and expansion services tailored to specific business objectives. Additionally, P23 Africa publishes insights, such as the "Essential Guide to Doing Business in Africa," which serves as a resource for navigating diverse markets and understanding regulations.