ReStrategy

ReStrategy is a UK-based consultancy founded by Alexandra Fenn and Russell Seekins, focusing on customer acquisition strategies, value proposition refinement, and growth planning for Microsoft Partners and technology-driven businesses. With a decade of experience, the firm utilizes the founders' backgrounds in publishing, conferences, and advertising to support smaller tech companies in developing effective strategies and scalable customer acquisition processes. The company offers a range of tailored services, including growth plans, M&A support, and product launch strategies. They assist clients in creating value propositions, strategic narratives, and customer acquisition plans. ReStrategy also provides resources for onboarding marketers and optimizing sales and marketing processes. Collaborating with a network of associates, they offer specialized services in design, web development, and sales training. ReStrategy has successfully worked with over 30 Microsoft partners and tech SMBs, helping clients like Pure IP and Exactive enhance their market presence and achieve significant growth. Their customer-led approach emphasizes research-driven insights, creativity, and strong relationships to drive results.