Route To Market Consulting Ltd (RtM)

Route To Market Consulting Ltd (RtM) is a UK-based business development consultancy founded in 2015. The company specializes in B2B lead generation and go-to-market strategies for complex, high-value service propositions, particularly targeting organizations involved in six- and seven-figure deals. Headquartered in Glasgow, RtM operates across the UK, Ireland, North America, and Europe, employing a team of experienced business development and sales specialists. RtM offers comprehensive support throughout the sales cycle, focusing on strategic lead generation rather than volume-based marketing. Their core services include developing go-to-market strategies, preparing sales and marketing materials, executing targeted campaigns, and providing consultancy services tailored to high-value propositions. The firm emphasizes engaging senior decision-makers and ensuring quality assurance in lead generation efforts. Notable clients include Excolo33 and Vivolution, reflecting RtM's commitment to helping businesses enhance their market presence and achieve their goals.