RX Group

RX Group is a strategic retail consultancy based in Auckland, New Zealand, dedicated to helping retail businesses of all sizes enhance and grow their operations. Founded in 2017 and evolving from earlier ventures, RX Group aims to bring the "X-factor" back into retail through exceptional transformation. The company is led by a team of experienced retail practitioners with over 200 years of combined expertise. The consultancy offers a wide range of services, including brand and business strategy, marketing communications, retail operations and design, digital development, and implementation support. RX Group employs a tailored approach, utilizing a 5-step framework to address specific client needs. Their engagement models cater to businesses seeking growth, efficiency, or strategic support. RX Group has worked with various clients across sectors, providing solutions that drive engagement and loyalty while uncovering opportunities for differentiation.