The Lumery, part of Accenture Song

The Lumery is a Melbourne-based marketing technology consultancy that specializes in optimizing MarTech ecosystems for large-scale enterprise brands. Recently acquired by Accenture, it now operates as part of Accenture Song, focusing on digital marketing transformation. The Lumery connects over 20 million customers to more than 80 businesses, helping leadership teams develop transformation roadmaps and enhance customer experiences through strategic MarTech management. The Lumery offers a range of services across the MarTech lifecycle, including consultation and planning, implementation of MarTech solutions, and augmented teams to support clients in managing their ecosystems. Its specialized offering, The Beacon, integrates data, technology, and people to enhance customer engagement. The consultancy has worked with notable clients in various sectors, such as Visit Victoria, Sportsbet, Movember, and REA Group, showcasing its ability to drive business transformation and improve customer experiences.