Zalman Marketing

Zalman Communications helps cybersecurity, AI, and enterprise tech teams navigate growth and change through clear narrative, executive messaging, and corporate communications that hold up under pressure. Led by Jonathan Zalman—a former Wall Street Journal reporter and news editor—we build positioning and proof points, align leadership voice, and help teams prepare for launches and high-stakes moments, from planning through execution. We work with exec teams and cross-functional leaders (product, sales, engineering, intel) to clarify the narrative and translate complex technology into usable messaging and communications assets. Services include messaging systems (talk tracks, FAQs, proof points), executive communications and thought leadership (bylines/op-eds), press-ready materials (releases, backgrounders, media Q&A), internal and external communications, key content development, and crisis/issue readiness.