10xPrinciples

10xPrinciples works with successful tech companies navigating the transition from startup to mid-stage. During this time of rapid growth and change, teams typically find that the "wearing many hats" culture from their startup days is no longer the best approach to meeting commitments. Consequently, teams tend to focus on their goals and objectives and attempt to stay in their lanes while trying to work collaboratively with other teams. Often, the complexity introduced by headcount increases, onboarding of new employees, new business, and heightened expectations makes early employees nostalgic for the good old startup days when things were crazy but somehow more manageable. Rapid growth is an inflection point in a company that stresses the fabric of old processes and approaches and demands a fresh look at the mechanics of delivering products to the market. This is also a period of tactical stress where ensuring your commitment to preexisting customers and keeping them referenceable is just as important as the strategic opportunities that accompany growth. 10xPrinciples focuses on the mechanics of how technical companies deliver products to the market. 10xPrinciples has decades of experience in early to mid-stage technology companies and have a firsthand understanding of the trade-offs and complicated calculus in balancing strategy against tactical concerns, the accrual of technical debt versus being late to market, and building great functionality but badly executing its delivery. As keen observers of the big picture 10xPrinciples provides wisdom and guidance to companies grappling with growing pains. 10xPrinciples is enthusiastic about strategy, passionate about all aspects of product development and delivery, and fanatical about the customer experience.