B2B Cubed

Award-winning specialty business-to-business (B2B) contract products and business planning and execution agency. Consistently deliver strategy and exceptional B2B marketing, product, partner, and sales enablement results via employee and contract-based engagements: Running and executing Product Marketing, Product Management, Demand Gen, Corporate Marketing, Events, Content and Field Marketing, and the product-to-solution marketing pivot for enterprise to pre-exit startup sized organizations. Founding Partner and NYU Prof Steven Menges is a prolific content creator and presenter on security and technology trends and best practices, and marketing topics. B2B Buyer's Journey and related educational marketing videos and "The Business-to-Business Marketing Maturity Model" are free of charge to students and practitioners. Founding Partner David Liff brings extensive global B2B marketing execution expertise, and marketing and sales tech mastery, perfecting the measured marketing-to-sales handoff. B2B Cubed enables you to deeply understand the target audience (and their business problems) and then develop and execute innovative campaigns featuring compelling knowledge content to engender trust and drive them through a guided B2B buyer's journey and expert hand-off to Sales. Engagements span B2B technology sectors, including: cybersecurity, data protection, EdTech, life sciences MedTech enterprise software / SaaS, and other pre-exit and established B2B companies. Packaged services and related training offerings include Full/Interim CMO or CPO Service, The B2B Drill, The Demand Gen Black Box Machine, The Marketing-to-Sales Handoff, Partner & Channel Enablement, B2B Academy, Lean Canvas Development, and Customer Marketing Programs. Proud Winners: - Brand Innovators Award for Innovation and Achievement in Brand Marketing for B2B - Virtual Event Innovation Award: CA Technologies— Hybrid event Schedule a virtual coffee: https://calendly.com/sam20-nyu