CRUSH, an Acadia Company

CRUSH, an Acadia Company, is a full-service Amazon marketplace agency founded in 2022 by Matthew Rosenfeld. The company specializes in helping fast-growing retail-first and direct-to-consumer brands launch, optimize, and enhance their presence on Amazon. Acquired by Acadia in April 2025, CRUSH operates within Acadia's retail media and marketplaces division, which supports brands across various platforms, including Amazon, Instacart, Walmart, and Target. CRUSH offers comprehensive Amazon acceleration services, such as launching new listings, optimizing existing ones, and implementing data-driven strategies to drive sales growth. The agency focuses on a client-friendly approach, aligning its business model with client success through a small retainer and a capped percentage of sales growth. With the integration into Acadia, CRUSH clients also benefit from additional services like customer analytics, paid media, SEO, and social media management, providing a robust suite of solutions for navigating retail media networks.