Demand Revenue, LLC

Let's stop doing random acts of marketing. Let's build the right plan, then put it into action. A plan built with a fractional/interim CMO who's mentored over 130 senior Marketing executives. The one private equity firms turn to when they need to build or rebuild Marketing at a health-tech or SaaS company. Fast. We'll fix cross-functional alignment issues and accelerate customer-led net revenue retention and growth. I'm a fractional CMO who's worked in Marketing, Sales, Finance, and Ops. At Forrester and SiriusDecisions I mentored 130 CMOs, using hundreds of models and frameworks to drive marketing operational efficiency and growth. Since 2021 I've been an Interim CMO or a CMO advisor at 9 PE portcos of Clearlake Capital, TA Associates, KKR, Morningside, Insight, Blackstone, CVC, and Thoma Bravo. Only 11% of companies know how to love and delight customers. Those companies see concrete, customer-led growth. They can charge more. And that translates to upside operational productivity, financial, and valuation opportunities and greater brand goodwill. To get there, I focus on analytics, people, processes, product, data and technology. Get Sales, Marketing, Customer Success, Product, and Finance aligned. And drive up the Net Promoter Score (NPS 3.0), gross & net retention, and customer lifetime value. Let's remake Marketing's DNA with the people, tools, and strategy it needs to drive the company's financials. Whatever marketing problems you're dealing with, I've seen and resolved them. Together, we'll spot the patterns and fix the problems. And if you have capability or skill gaps, I've built a diverse network I pull from. See how Marketing becomes a bright spot in a company. Visit demandrevenue.com to learn more and contact me directly. +1 508-523-7955 | ag@demandrevenue.com | demandrevenue.com Schedule a meeting: https://calendly.com/alan-gonsenhauser/15min My passions: - Develop long-term relationships as a trusted advisor to my PE portfolio company cl