MadConnect

MadConnect is a marketing technology platform that provides an Intelligent Connectivity Layer (ICL) to unify fragmented AdTech and MarTech tech stacks. Founded in 2021 and rebranded in July 2025, the company enables seamless platform-to-platform connectivity, automates workflows, and supports AI agents without the need for engineering resources or extensive rebuilds. The core product of MadConnect delivers instant automation for audience activation, measurement, enrichment, and reporting. It features native support for AI agent enablement, allowing intelligent workflows across various platforms. The platform offers flexible deployment options, including an intuitive user interface and API-first integrations, ensuring security and compliance while maintaining client data control. MadConnect also provides professional services to help refine data strategies and maximize infrastructure value. The company was recognized as the Audience Choice Winner for Best Startup at the Marketecture Live Startup Showcase in October 2025.