Safari Sundays

Safari Sundays is a creative branding and marketing agency based in New York, founded in 2005. The agency specializes in connecting people with brands through innovative ideas, design, and strategy, particularly in the food, beverage, and lifestyle sectors. With a team of creative entrepreneurs, designers, and thinkers, Safari Sundays focuses on cultural insights and brand positioning to help elevate challenger brands. The agency offers a range of services, including brand strategy, identity creation, packaging design, and communications. They work on projects that inspire active lifestyles and enhance product visibility in the market. Notable collaborations include brand launches for CocoGen, the world's first functional coconut water, and Protein2O, which emphasizes active living. Safari Sundays has partnered with major brands such as PepsiCo, Vice Media, and Hennessy, showcasing their expertise in transforming brand identities and strategies.