Spear Marketing Group

Spear Marketing Group is a full-service B2B demand generation agency based in Walnut Creek, California, founded in 2009. The agency specializes in lead generation, lead nurturing, and customer marketing, focusing on driving ROI-based results throughout the lead lifecycle. With a team of 50-249 employees, Spear Marketing Group combines strategic expertise, creative development, and marketing technology to help B2B companies convert sales leads into revenue. The agency offers a range of services, including lead generation and management through various digital channels, lead nurturing strategies, and marketing operations support. They also provide creative content services and campaign execution, emphasizing technology-driven marketing solutions. Spear Marketing Group integrates with major platforms like HubSpot, Marketo, and Pardot, and has a strong focus on account-based marketing strategies. Additionally, they offer free downloadable resources to support demand generation efforts.