Swish

Swish is a programmatic product sampling platform that collaborates with grocery retailers and consumer packaged goods (CPG) brands. The company delivers automated, targeted full-size product samples directly into online grocery orders. By utilizing AI and first-party transactional data, Swish ensures precision targeting and measurable results. Founded by CEO Adam Stave, Swish aims to redefine product sampling as a growth channel. The company has developed an end-to-end platform that integrates seamlessly with retailers, enhancing online grocery experiences. Swish's services boost average order values, customer loyalty, and profitability for retailers while providing brands with scalable sampling solutions that eliminate production and shipping costs. The platform is designed to track long-term customer behavior without storing personally identifiable information, ensuring effective matching of samples to potential buyers. Swish has partnered with major grocery retailers, including Stater Bros. Markets and Weis Markets, and has received industry recognition for its innovative approach.