Key Takeaway
Get Objects from HubSpot lets you pull contacts, companies, and deals from your hubspot crm. — included in your plan at no extra credit cost. It is part of SyncGTM's 15+ lead source library .
What is Get Objects from HubSpot?
The Get Objects from HubSpot lead source connects your HubSpot CRM directly to SyncGTM, giving you seamless access to contacts, companies, deals, and custom objects stored in your HubSpot account. Rather than manually exporting CSV files or building brittle Zapier chains, this integration pulls structured CRM records into your SyncGTM workspace in real time so you can enrich, score, and route them through automated go-to-market workflows. Whether you manage a database of ten thousand contacts or a hundred thousand, the HubSpot connector handles pagination, rate limiting, and field mapping automatically, so your ops team can focus on strategy instead of data plumbing.
Once your HubSpot objects land in SyncGTM, they become first-class rows in your enrichment table. That means you can instantly layer on waterfall enrichment from dozens of providers, verify emails, append technographic and firmographic data, and push the enriched records back to HubSpot or any downstream tool. This bi-directional sync eliminates the stale-data problem that plagues most CRM instances: every record you pull gets refreshed and validated before it re-enters your pipeline. For revenue operations leaders who care about data hygiene, this integration is the fastest path from messy CRM data to pipeline-ready leads.
The connector supports HubSpot's full object model, including standard objects like contacts, companies, deals, and tickets, as well as any custom objects your team has defined. You can filter by HubSpot lists, lifecycle stage, deal stage, owner, or any property-level filter to pull exactly the segment you need. Combined with SyncGTM's scheduling capabilities, you can set up recurring pulls that keep your enrichment tables in sync with your CRM on a daily, hourly, or even real-time cadence. This makes it ideal for account-based marketing programs, outbound sequencing, and pipeline review workflows that depend on accurate, up-to-date CRM data.
Once your data is in SyncGTM, you can run it through waterfall enrichment to fill in missing emails, phone numbers, and firmographics from 75+ data providers. Pair this lead source with SyncGTM's enrichment actions and push clean, enriched records directly to your connected CRM or outreach tool. Learn more about how waterfall enrichment works.
How it works
- 1
Connect your HubSpot account via OAuth in the SyncGTM integrations settings page. The connection takes under a minute and requires no engineering support.
- 2
Choose the object type you want to pull: contacts, companies, deals, tickets, or a custom object. Optionally apply property-level filters (e.g., lifecycle stage = MQL) to narrow the result set.
- 3
Map HubSpot properties to SyncGTM table columns, or let the auto-mapper create columns for every property in the response. You can customize column names, types, and default values.
- 4
Run the lead source manually or set a recurring schedule. SyncGTM handles pagination and HubSpot API rate limits automatically, pulling all matching records into your enrichment table.
- 5
Once the records are in your table, chain enrichment steps, scoring models, or CRM write-back actions to build a complete end-to-end workflow.
Use cases
Enrich stale CRM contacts before outbound
Pull all contacts tagged as MQLs from HubSpot, run them through waterfall email verification and firmographic enrichment, then push updated records back to HubSpot so your SDR team always works with fresh data.
Account-based marketing list building
Extract your target-account companies from HubSpot, enrich them with technographic and intent data in SyncGTM, and export the enriched list to your ABM platform for coordinated ad and email campaigns.
Pipeline hygiene and deduplication
Periodically pull all deals and associated contacts, run deduplication and data-quality checks inside SyncGTM, and flag duplicates or incomplete records for your ops team to resolve in HubSpot.
Closed-won analysis for ICP refinement
Export closed-won deals and their associated contacts and companies, enrich with additional firmographic fields, and analyze patterns to refine your ideal customer profile and scoring models.
Related lead sources
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Scrape Companies
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Set Up a Webhook
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HTTP Request
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