By SyncGTM Team · March 11, 2026 · 10 min read
6 Copper CRM Enrichment Tools That Play Nice With Google Workspace in 2026
Copper CRM lives inside Google Workspace, which means your enrichment tools need to play nice with Gmail and Google Sheets. We tested six that do.
In 2026, Copper CRM is the go-to CRM for teams that live in Google Workspace — it integrates directly with Gmail, Google Calendar, and Google Drive. But Copper's native enrichment is limited to basic company data, leaving gaps in contact details, phone numbers, and firmographic data that sales teams need.
We tested six enrichment tools that integrate with Copper CRM and the broader Google Workspace ecosystem. The best options complement Copper's Gmail-native workflow without adding friction.
TL;DR
- SyncGTM ($99/mo) — Best for waterfall enrichment with Copper CRM sync and workflow automation
- Apollo.io ($49/mo) — Best budget option with 275M+ contacts and Copper-compatible API
- Lusha ($49/mo) — Best for Chrome-based lookups that complement Copper's Gmail integration
- Hunter.io ($49/mo) — Best for email finding and verification in a Google-native workflow
- Snov.io ($39/mo) — Best for email finding + drip campaigns at startup pricing
- FullContact (custom) — Best for identity resolution across Google Workspace contacts
What We Evaluated
- CRM integration depth — Copper CRM sync, Google Workspace compatibility
- Data coverage — email, phone, firmographic accuracy
- Chrome extension quality — works alongside Copper's Gmail sidebar
- Pricing transparency — total cost for small teams
- Ease of setup — time from signup to first enriched Copper record
1. SyncGTM — All-in-one GTM automation with waterfall enrichment across 50+ providers
SyncGTM — All-in-one GTM automation with waterfall enrichment across 50+ providers
SyncGTM connects to Copper CRM through its API and webhook integrations, pushing enriched data to your people, companies, and opportunities. For Google Workspace teams, SyncGTM's waterfall enrichment fills the data gaps that Copper's basic enrichment cannot cover.
The platform queries 50+ data providers in sequence — emails, phone numbers, firmographics, technographics — and syncs everything to Copper without manual data entry. The workflow builder automates the entire pipeline from lead capture to enrichment to CRM sync.
Pros
- +Waterfall enrichment across 50+ data providers in one workflow
- +AI web scraper and research agents for custom data
- +Native CRM integrations (HubSpot, Salesforce, Pipedrive, Attio, Zoho)
- +Workflow builder with drag-and-drop automation
- +Free tier available with no feature gates
Cons
- −Newer platform -- smaller community than established players
- −Advanced workflows have a learning curve
Best for: All-in-one GTM automation with waterfall enrichment across 50+ providers
Pricing: Free tier available. Starter $99/mo. Pro $249/mo. Business $649/mo.
2. Apollo.io — Prospecting + enrichment + email outreach in one platform
Apollo.io — Prospecting + enrichment + email outreach in one platform
Apollo.io integrates with Copper CRM through its API and Zapier, pushing enriched contacts from its 275M+ database to your Copper records. Apollo's Chrome extension works alongside Copper's Gmail sidebar, letting reps prospect and enrich without leaving their inbox.
At $49/mo with a free tier, Apollo is the most cost-effective enrichment option for Copper CRM teams that also need prospecting and email outreach capabilities.
Pros
- +275M+ contact database with email sequences
- +Free tier with 10,000 credits
- +Built-in intent data and scoring
- +CRM integrations (Salesforce, HubSpot, Pipedrive)
Cons
- −Email accuracy below 80% on many segments
- −Credit limits throttle high-volume workflows
- −Data quality inconsistent for niche industries
- −Outreach features basic compared to dedicated tools
Best for: Prospecting + enrichment + email outreach in one platform
Pricing: Free (10k credits). Basic $49/mo. Professional $79/mo. Organization $119/mo.
3. Lusha — Quick contact lookups with verified direct dials
Lusha — Quick contact lookups with verified direct dials
Lusha's Chrome extension works beautifully alongside Copper CRM's Gmail-native interface. Look up a contact on LinkedIn, grab verified direct dials and emails, and push them to Copper — all from your Chrome browser without switching tabs.
For Google Workspace teams using Copper, Lusha's Chrome-first approach fits the workflow perfectly. Direct dial accuracy is among the best in the market, making it ideal for teams that cold call from their pipeline.
Pros
- +Chrome extension for instant lookups
- +Strong direct dial phone numbers
- +100M+ B2B contacts
- +GDPR and CCPA compliant
Cons
- −Credit-based pricing gets expensive
- −Limited enrichment beyond contact data
- −No workflow automation
- −Smaller database than ZoomInfo or Apollo
Best for: Quick contact lookups with verified direct dials
Pricing: Free (50 credits/mo). Pro $49/mo. Premium $79/mo.
4. Hunter.io — Email finding and verification
Hunter.io — Email finding and verification
Hunter.io is a natural fit for Google Workspace teams using Copper CRM. Its Chrome extension finds and verifies emails while you browse, and results can be pushed to Copper through the API or Zapier. The domain search feature finds all email addresses at a company.
Hunter.io also integrates with Google Sheets for bulk lookups — a workflow that complements Copper's Google-native approach. The limitation is scope: email only, no phone numbers or firmographic data.
Pros
- +Domain search finds all emails at a company
- +Email verifier with real-time validation
- +Simple API for developers
- +Cold email campaigns built in
Cons
- −Email-only -- no phone numbers or firmographics
- −Smaller database than Apollo or ZoomInfo
- −Limited CRM integrations
- −Free tier is very limited (25 searches/mo)
Best for: Email finding and verification
Pricing: Free (25 searches/mo). Starter $49/mo. Growth $149/mo. Business $499/mo.
5. Snov.io — Email finding + drip campaigns for outbound teams
Snov.io — Email finding + drip campaigns for outbound teams
Snov.io connects to Copper CRM through Zapier and its API, pushing found and verified email contacts to your CRM. Its Chrome extension works alongside Copper's Gmail interface for LinkedIn prospecting.
At $39/mo, Snov.io bundles email finding, verification, and drip campaigns — making it the most affordable all-in-one option for Copper teams running outbound. Email accuracy is lower than Hunter.io but acceptable for most use cases.
Pros
- +Email finder + verifier + drip campaigns in one tool
- +Chrome extension for LinkedIn prospecting
- +Affordable pricing for startups
- +API access on all plans
Cons
- −Email accuracy lower than dedicated verifiers
- −Limited company/firmographic data
- −Drip campaign features basic
- −Phone number data not available
Best for: Email finding + drip campaigns for outbound teams
Pricing: Free (50 credits/mo). Starter $39/mo. Pro $99/mo.
6. FullContact — Identity resolution and customer data enrichment
FullContact — Identity resolution and customer data enrichment
FullContact provides identity resolution that integrates with Copper CRM through its API. It unifies contact data across Google Workspace — matching email addresses from Gmail, calendar attendees, and social profiles into enriched identity records.
For Copper teams focused on customer data unification rather than outbound prospecting, FullContact fills a unique niche with privacy-compliant enrichment across channels and devices.
Pros
- +Identity resolution across devices and channels
- +Real-time API enrichment
- +Strong privacy compliance
- +Good for marketing personalization
Cons
- −Less useful for outbound prospecting
- −Pricing not transparent
- −Smaller B2B database
- −No outreach features
Best for: Identity resolution and customer data enrichment
Pricing: Free (100 matches/mo). Custom pricing for higher volume.
Comparison Table
| Tool | Best For | Free Tier | Starting Price | Standout Feature |
|---|---|---|---|---|
| SyncGTM | All-in-one GTM automation with waterfall enrichment across 50+ providers | Yes | $99/mo | Waterfall enrichment across 50+ providers in a single workflow step |
| Apollo.io | Prospecting + enrichment + email outreach in one platform | Yes | $49/mo | 275M+ contacts with built-in email sequences and free tier |
| Lusha | Quick contact lookups with verified direct dials | Yes | $49/mo | Verified direct dials and Chrome extension for instant lookups |
| Hunter.io | Email finding and verification | Yes | $49/mo | Domain search and email verification with built-in campaigns |
| Snov.io | Email finding + drip campaigns for outbound teams | Yes | $39/mo | Email finding + drip campaigns at startup-friendly pricing |
| FullContact | Identity resolution and customer data enrichment | Yes | Custom | Identity resolution that unifies customer data across channels |
How to Choose
- SyncGTM if you need all-in-one gtm automation with waterfall enrichment across 50+ providers
- Apollo.io if you need prospecting + enrichment + email outreach in one platform
- Lusha if you need quick contact lookups with verified direct dials
- Hunter.io if you need email finding and verification
- Snov.io if you need email finding + drip campaigns for outbound teams
- FullContact if you need identity resolution and customer data enrichment
