7 Must-Attend RevOps Events in North America in 2026

TL;DR

• Best for RevOps practitioners: RevOpsAF USA (San Francisco, May 6–7) — sold out, four ops tracks, whiteboarding sessions for operators
• Best for senior revenue leaders: Revenue Operations Summit New York (March 12–13) — 80% senior management, $1,295 in-person
• Best anti-conference pick: RevFest (Brooklyn, May 21) — 200–300 VP-level operators, speakers from OpenAI and ServiceNow, starts at $450
• Best for executive strategy: Forrester B2B Summit North America (Phoenix, April 26–29) — analyst access, research-backed GTM frameworks, $2,795+
• Best for SaaS GTM ecosystem exposure: SaaStr Annual (San Mateo, May 12–14) — 10,000+ attendees, 300+ speakers, AI-forward agenda
• Best for CS-RevOps alignment: Gainsight Pulse (Las Vegas, May 27–28) — customer-led growth, lifecycle revenue operations
• Best H2 anchor event: INBOUND by HubSpot (Boston, September 16–18) — 50,000+ registrants, RevOps, sales, and marketing under one roof

Overview

North America runs the most concentrated RevOps event calendar in the world. Between March and September 2026, revenue operations leaders have seven high-signal events to choose from — spanning dedicated RevOps summits, practitioner-run anti-conferences, and massive GTM ecosystem gatherings.

The challenge is not a shortage of options. It is knowing which events actually move the needle for your specific role, stack, and goals — versus which ones exist primarily to generate sponsor revenue and badge scans.

This guide covers 7 must-attend RevOps events across the US and Canada in 2026. Each entry includes exact dates, location, ticket price, speaker caliber, audience profile, and a straight take on whether it is worth attending for your team's situation. According to Forrester Research, 84% of B2B revenue leaders say in-person events are critical to their account-based marketing programs — yet fewer than 40% have a systematic follow-up process in place.

If you are building a broader 2026 event strategy, see our companion guides to RevOps events in EMEA in 2026 and RevOps events in APAC in 2026.

1. RevOpsAF USA — San Francisco, CA | May 6–7, 2026

RevOpsAF is the most practitioner-dense dedicated RevOps conference in North America. Hosted by RevOps Co-op at The Pearl in San Francisco, it sold out general admission — a signal that peer-led operator content outperforms sponsor-curated keynotes when RevOps professionals vote with their travel budgets.

The format is built for operators, not executives observing from a distance. Whiteboarding sessions replace polished keynotes. Attendees work through real problems — leaky funnels, automated forecasting, CRM architecture — with peers who face the same stack and the same organizational friction.

Four learning tracks

• Sales Operations: Pipeline management, quota design, territory planning, and CRM hygiene at scale
• Marketing Operations: Attribution models, lead routing logic, tech stack rationalization, and campaign ops
• Customer Success Operations: Renewal forecasting, health scoring, and CS-to-revenue alignment
• Leadership: Building the ops function, making the internal case for RevOps investment, and cross-functional influence

Notable speakers

• Sowmya Srinivasan — VP of RevOps, HubSpot
• Jeff Ignacio — Fractional VP, RevOps Impact
• Jiaxi Zhu — Head of Analytics, Google
• Tana Jackson — Global Head of RevOps, Motorola
• Gabe Rothman — VP of Operations, Rescale
• Rhys Williams — Founder & Managing Partner, Domestique

Who should attend

• RevOps managers and directors who want peer frameworks they can implement the following week — not vendor pitches
• Sales ops, marketing ops, and CS ops professionals building scalable processes inside fast-growing SaaS companies
• RevOps leaders building the internal case for operations as a strategic function, not just a support layer

Honest take

RevOpsAF is the event that US RevOps practitioners recommend to each other without being asked — the highest signal in a market full of badge-scan conferences. The sold-out status is both a constraint and a quality filter: the room is full of operators, not observers.

If your team is working to build a mature RevOps function in 2026, this is the event to prioritize. Join the waitlist early.

Location: The Pearl, San Francisco, CA
Dates: May 6–7, 2026
Ticket price: From $599/delegate
Status: General admission sold out — join waitlist

2. Revenue Operations Summit New York — New York, NY | March 12–13, 2026

Revenue Operations Summit New York is hosted by the Revenue Operations Alliance and is one of two North American editions of the summit series in 2026 (the other runs in Austin in February). With 80% senior management attendance across 1,000+ total summit attendees globally, it is the most VP-heavy dedicated RevOps event on this calendar.

The New York edition runs across two days with keynotes from enterprise-level RevOps leaders. The 2026 agenda covers forecasting models, AI and automation in revenue operations, GTM efficiency metrics, and frameworks for demonstrating RevOps ROI to the C-suite. Virtual access is available at $299 for teams that cannot travel.

Key agenda themes

• Forecasting and pipeline accuracy: Building repeatable models and defending them at board level
• AI in RevOps: Where automation delivers real leverage versus where it adds complexity without ROI
• GTM efficiency: Revenue-per-headcount metrics, CAC payback, and the data infrastructure that makes them trustworthy
• C-suite communication: Translating RevOps work into the language of growth, margin, and risk reduction

Notable speakers

• Kristen Kessler — Capital One
• Javier Molina — Docker
• 250+ speakers across all global summit editions

Who should attend

• VP RevOps and Senior RevOps Managers who need executive-level case studies from enterprise B2B companies
• CROs and revenue leaders building the Q2 and H2 plan for 2026 and looking for peer validation on strategic choices
• RevOps professionals making the internal budget case — the C-suite communication sessions are directly applicable to this

Honest take

The Revenue Operations Summit series is the most consistent dedicated RevOps event brand globally. The New York edition in March gives East Coast and international teams an early-year anchor before the May San Francisco cluster. The Austin edition in February (March 12–13 for New York) gives West Coast teams a double opportunity.

At $1,295 in-person, it is mid-range by conference standards for the seniority of room it delivers. Early-bird pricing is typically available several months in advance.

Location: New York, NY
Dates: March 12–13, 2026
Ticket price: $1,295 in-person / $299 virtual
Attendance: 1,000+ (80% senior management across all editions)

3. RevFest — Brooklyn, NY | May 21, 2026

RevFest is Go Nimbly's anti-conference for revenue operators. Held at Elsewhere in Brooklyn — an iconic music venue — it deliberately breaks with every convention that makes most B2B events forgettable. No vendor booths. No keynotes that could have been emails. Table talks, builder sessions, and an actual after-party at Brooklyn Bowl.

The 2026 speaker lineup pulls from companies that operators at growth-stage and enterprise SaaS actually want to learn from: OpenAI, ServiceNow, Figma, Samsara, Culture Amp, Brex, GitLab, and Okta. Only 45 tickets remain as of the time of writing — and the format caps attendance at 200–300 to keep the room high-signal.

Format highlights

• Table talks: Small-group discussions on AI automation in RevOps, CSM enablement, GTM strategy, and forecasting
• Builder sessions: Hands-on working sessions with practitioners on real operational problems
• Opening keynote: Jen Igartua, CEO of Go Nimbly — one of the most respected voices in revenue operations consulting
• Networking: Happy hour (4–6pm), after-party at Brooklyn Bowl (8–11pm)

Notable speakers

• Ruslan Tovbulatov — ServiceNow
• Andrew Mattock & Kyle Ketchum — Figma
• Christine Hou — Samsara
• Jeff Canada — OpenAI
• Katharina Matsui — Culture Amp
• Craig Rosenberg — Scale Venture Partners
• Jen Igartua — Go Nimbly (opening keynote)

Who should attend

• VP-level and above revenue operators who are tired of large-format conferences and want substantive conversation with peers at the same level
• RevOps, Sales Ops, and CS Ops leaders at growth-stage SaaS companies (Series B to pre-IPO) where GTM complexity is accelerating
• Revenue operations professionals who want to hear how operators at OpenAI, Figma, and ServiceNow are actually solving for AI integration — not the version told to industry analysts

Honest take

RevFest is the best value event on this list if you measure value by insight-per-dollar rather than badge-scans-per-session. At $450 early bird, it costs less than a quarter of Forrester B2B Summit and delivers a room full of senior operators who are making real GTM decisions at scale.

The Brooklyn venue signals intentionality — this is an event designed for people who hate events. If you have 45 tickets remaining and a travel budget, this one is a straightforward yes.

Location: Elsewhere, Brooklyn, NY
Date: May 21, 2026
Ticket price: From $450 (early bird) / $600 (last minute)
Attendance: 200–300 VP-level revenue operators

4. Forrester B2B Summit North America — Phoenix, AZ | April 26–29, 2026

Forrester B2B Summit North America is the highest-stakes event on this list. Held in Phoenix, it is designed for senior revenue leaders who need analyst-backed strategy frameworks and data-driven research — not practitioner anecdotes. According to Forrester Research, B2B buyers now complete 70% of their decision-making process before talking to a sales rep — the Summit builds frameworks around what revenue operations must do differently as a result.

The 2026 theme is GTM Singularity — the convergence of brand, demand generation, and AI-driven buyer autonomy into a single integrated revenue motion. Sessions address how buying networks have shifted in North America, how to align human and AI capabilities across the full revenue function, and how to reset accountability structures for measurable, defensible growth.

Key themes in 2026

• AI-driven buyer autonomy: How B2B buyers self-educate before engaging sales, and the RevOps response
• Buying network strategies: Moving beyond lead-centric models to account-level orchestration
• Brand and demand convergence: Treating both as a single revenue function with unified KPIs and shared accountability
• Pipeline management: Data-backed frameworks for stage discipline, forecast accuracy, and revenue predictability
• Retention and partnership strategies: Structuring RevOps to support expansion revenue and partner-sourced pipeline

Who should attend

• CMOs and VPs of Marketing who need Forrester analyst access to stress-test their 2027 North America GTM strategy
• RevOps leaders responsible for aligning marketing, sales, and customer success measurement across complex enterprise buying processes
• CROs accountable for revenue targets and looking for research-backed evidence for strategic pivots
• Demand generation and ABM leaders building or refining programs at scale in the US market

Honest take

Forrester B2B Summit is the most expensive event on this list — and the one most likely to shift your strategic direction rather than add a single tactic. At $2,795–$2,995, you are paying for direct analyst access to people who track North America B2B markets full-time. That access justifies the cost when your decision is directional — not tactical.

If you are refining your B2B go-to-market strategy for the next 12–18 months, this is where you test the logic before committing budget.

Location: Phoenix, AZ
Dates: April 26–29, 2026
Ticket price: $2,795–$2,995
Best for: Executive strategy, analyst access, research-backed GTM frameworks

5. SaaStr Annual — San Mateo, CA | May 12–14, 2026

SaaStr Annual is the largest SaaS-focused conference in the world, rebranded as SaaStr AI Annual for 2026 to reflect that every session now carries an AI lens. At 10,000+ attendees and 300+ speakers, it is the most accessible event on this list for RevOps professionals who want broad GTM ecosystem exposure across SaaS, AI infrastructure, and B2B tooling.

The 2026 agenda covers AI-powered B2B growth across every function — from CRO strategies and go-to-market motion design to product-led growth, RevOps tooling, and pipeline automation. Ticket prices range from $749 (early bird) to $1,199, making it accessible for individual contributors as well as director-level attendees.

Key content areas for RevOps

• AI in revenue operations: Automation of pipeline management, forecasting, and CRM maintenance at scale
• GTM motion design: How top SaaS companies structure their go-to-market for efficient growth in 2026
• RevOps tooling: Hands-on sessions on the tools that top operators actually use versus what they evaluate and reject
• Founder and CRO perspectives: What the most successful SaaS leaders are prioritizing in revenue operations this year

Who should attend

• RevOps managers and directors at SaaS companies who want exposure to the full GTM ecosystem — vendors, peers, and operators — in a single trip
• Revenue leaders at growth-stage SaaS companies evaluating tooling or benchmarking their RevOps architecture against peers
• Individual contributors who cannot access Forrester-tier pricing but want high-volume content and networking in a single event

Honest take

SaaStr Annual is not a RevOps-specific conference. It is the broadest possible lens on SaaS GTM — and for RevOps professionals who live inside the SaaS ecosystem, that breadth is the point. The volume of sessions means you can build a RevOps-focused three-day agenda entirely from the program while also attending sessions that your product and finance peers will find relevant.

The May 12–14 dates put it one week after RevOpsAF (May 6–7) in the same Bay Area geography. If you are traveling from outside California, combining both events into a single West Coast trip is a straightforward ROI decision.

Location: San Mateo, CA (San Francisco Bay Area)
Dates: May 12–14, 2026
Ticket price: $749–$1,199 (early bird to standard)
Attendance: 10,000+ attendees, 300+ speakers

6. Gainsight Pulse — Las Vegas, NV | May 27–28, 2026

Gainsight Pulse is the defining event for customer success and customer success operations — but in 2026, its scope has expanded into the full customer lifecycle revenue function. For RevOps leaders who own the CS side of the revenue equation, or who are trying to align customer success and sales operations into a single coherent motion, Pulse is the most targeted event on this calendar.

The 2026 agenda focuses on customer-led growth alignment, AI in lifecycle management, health scoring model design, renewal forecasting, and expansion revenue operations. Starting at $999, it is positioned as a premium event for leaders, not entry-level practitioners.

Key themes for RevOps

• Customer lifecycle revenue operations: Connecting CS outcomes to pipeline, renewal, and expansion metrics in a single RevOps data model
• AI in CS operations: Health scoring automation, churn prediction models, and AI-assisted renewal playbooks
• Expansion revenue: Building operational frameworks for upsell and cross-sell that tie CS motions to revenue targets
• CS-RevOps alignment: How leading organizations are structuring CS ops under the RevOps umbrella

Who should attend

• RevOps leaders who own the full customer lifecycle — from prospect to renewal — and need frameworks for CS-RevOps integration
• CS Ops managers building health scoring models, renewal forecasting systems, and expansion playbooks
• CROs and VP RevOps at companies where net revenue retention is a primary growth lever — expansion revenue operations require the same rigor as new business operations

Honest take

Gainsight Pulse is the most specialized event on this list. If your RevOps function does not own CS operations or expansion revenue, the content will feel narrow. If it does, this is the only event in North America in 2026 where the entire agenda is built around the problems you are actually trying to solve.

The May 27–28 dates follow SaaStr (May 12–14) and RevFest (May 21) in the same calendar window. May is the densest month for North America RevOps events in 2026 — budget accordingly.

Location: Las Vegas, NV
Dates: May 27–28, 2026
Ticket price: From $999
Best for: CS-RevOps alignment, expansion revenue operations, customer lifecycle data models

7. INBOUND by HubSpot — Boston, MA | September 16–18, 2026

INBOUND is the largest revenue function conference in North America, pulling 50,000+ registrants across marketing, sales, and RevOps in 2026. Held in Boston in September, it is the natural H2 anchor event for North America revenue teams — a moment to recalibrate strategy, evaluate tooling, and build cross-functional alignment before Q4 planning begins.

For RevOps teams, INBOUND 2026 is particularly relevant as HubSpot continues to expand its RevOps platform capabilities. The September timing also gives teams the chance to operationalize what they learned at the May events before the year-end push begins. Sessions cover marketing operations, sales operations, HubSpot product updates, AI in the revenue function, and pipeline strategy.

Key content areas for RevOps

• HubSpot RevOps platform updates: New product announcements and roadmap previews directly relevant to HubSpot-native RevOps stacks
• Pipeline strategy: Building and maintaining pipeline health across complex multi-touch buying cycles
• Marketing and sales alignment: Operational frameworks for shared pipeline ownership and joint revenue accountability
• AI in the revenue function: Automation opportunities across the full revenue stack — from lead scoring to contract management

Who should attend

• RevOps leaders on HubSpot stacks — INBOUND is the event where HubSpot reveals its RevOps roadmap and gives early access to new capabilities
• Marketing ops and sales ops professionals who work closely together and benefit from a shared event experience that creates cross-functional context
• Revenue leaders planning Q4 2026 and H1 2027 who want fresh external perspectives before locking plans

Honest take

At 50,000+ registrants, INBOUND is a different kind of event than anything else on this list. The scale means content depth varies significantly across sessions — the best RevOps sessions are outstanding, but you need to build your agenda in advance to avoid spending time on sessions built primarily for newer practitioners.

For teams already on the HubSpot marketing and sales enablement stack, this is a must-attend. For teams on Salesforce or other platforms, the RevOps content is still strong but the ecosystem value is lower.

Location: Boston, MA
Dates: September 16–18, 2026
Best for: HubSpot-native RevOps teams, cross-functional alignment, H2 strategy calibration
Scale: 50,000+ registrants, multi-track program

Quick Comparison: All 7 Events

How to Choose the Right Event

Most North America RevOps teams have budget for 2–3 events per year. Picking the wrong one wastes registration fees, travel costs, and selling time. Here is how to filter by goal, seniority, stack, and geography.

Match event to your primary goal

• Tactical execution and peer learning: RevOpsAF or RevFest — whiteboarding sessions and table talks with operators who face the same problems in similar-stage companies
• Executive strategy and analyst access: Forrester B2B Summit — the most expensive but most likely to shift your strategic direction; analyst access justifies the delta
• Forecasting and boardroom communication: Revenue Operations Summit New York — senior-weighted room, C-suite communication frameworks, enterprise case studies
• SaaS GTM ecosystem exposure and tooling: SaaStr Annual — the broadest lens in a single event, accessible price, heavy AI agenda for 2026
• CS-RevOps alignment and expansion revenue: Gainsight Pulse — the only North America event in 2026 where the entire agenda is built around CS operations and customer lifecycle revenue
• HubSpot stack and H2 planning: INBOUND — mandatory for HubSpot-native RevOps teams; strong cross-functional alignment value for mixed marketing-sales-RevOps teams

The May cluster: one travel budget, three events

May 2026 is the most concentrated month for North America RevOps events in recent memory. RevOpsAF (May 6–7, San Francisco), SaaStr Annual (May 12–14, San Mateo), RevFest (May 21, Brooklyn), and Gainsight Pulse (May 27–28, Las Vegas) all run within the same three-week window.

West Coast teams can combine RevOpsAF and SaaStr into a single San Francisco Bay Area trip. East Coast teams can anchor on RevFest in Brooklyn. Teams with strong CS programs can bookend the month with RevOpsAF and Gainsight Pulse.

Budget filter

• Under $600: RevFest (early bird $450), RevOpsAF ($599) — practitioner formats with the highest insight-per-dollar on this list
• $600–$1,300: SaaStr Annual ($749–$1,199), Revenue Operations Summit NY ($1,295) — broad exposure and senior networking
• $1,300–$3,000+: Gainsight Pulse ($999+), Forrester B2B Summit ($2,795+) — specialized content or premium analyst access

For teams planning a full North America revenue event calendar, see our guides to B2B events in North America in 2026 and go-to-market events in 2026.

Maximizing Post-Event ROI

North America RevOps events range from 200 to 50,000 attendees. The follow-up discipline required is the same regardless of scale — but the window is short. Research from Forrester Research shows that B2B contacts engaged within 24 hours of an event convert at 3x the rate of contacts followed up 5+ days later.

Before the event

• Identify 15–25 specific people you want to meet — speakers listed on the event page, attendees visible in event community channels and LinkedIn event attendee lists
• Send LinkedIn connection requests with a specific note 2–3 weeks before, referencing the event and a specific session you are both attending
• Define success criteria: what does a successful event look like for you? Three new pipeline conversations? Two vendor evaluations started? One strategic partnership explored?

After the event

• Follow up within 24 hours with a message referencing a specific moment from your conversation — not a generic "great to meet you" template that every other attendee is also sending
• Enrich every new contact immediately — verified email, direct phone, LinkedIn URL, and company firmographics. Use a waterfall enrichment tool that pulls from multiple providers so you are not dead-ended by a single data source
• Log contacts by event source in your CRM so you can measure actual pipeline attributed to each event at quarter end — not just contacts added

Your North America GTM strategy should budget for post-event enrichment infrastructure and follow-up tooling — not just registration and travel. The gap between attending and converting to pipeline is an execution problem, not a meeting-quality problem.

Conclusion

North America has the most active RevOps event calendar in 2026 — and May is the peak month. RevOpsAF (May 6–7) and RevFest (May 21) are the must-attends for practitioners and VP-level operators who want peer-level insight without vendor theater. SaaStr Annual (May 12–14) delivers the broadest GTM ecosystem exposure in a single trip for SaaS-focused RevOps teams.

For executive strategy and research access, Forrester B2B Summit in April is the most expensive and highest-leverage event on this list. For CS-RevOps alignment and expansion revenue operations, Gainsight Pulse in Las Vegas is the only event built entirely around those problems. INBOUND in September is the right H2 anchor for HubSpot-native teams and cross-functional revenue organizations.

Whichever events you attend, ROI is determined by what happens in the 48 hours after. SyncGTM's waterfall enrichment runs across 15+ data providers to find verified email, direct phone, and firmographics for every event contact — so your post-event outreach lands before the competition's does. Start free — no credit card required.