6 Must-Attend RevOps Events in Europe in 2026

TL;DR

• Best for RevOps practitioners: RevOpsAF Conference Europe (London, June 10–11) — four ops tracks, whiteboarding sessions, 79 seats remaining
• Best for forecasting and pipeline governance: Revenue Operations Festival (London, June 18) — 500+ attendees, speakers from AWS, LinkedIn, and Siemens
• Best for Nordic teams: Nordic Growth Summit (Stockholm, April 23) — RevOps, GTM, and HubSpot ecosystem focus
• Best for executive strategy: Forrester B2B Forum EMEA (London, September 28–29) — analyst access, EMEA-specific research
• Best for year-end planning: Revenue Operations Summit (London, December 2–3) — 25+ speakers, 80% senior management
• Best for early-year GTM alignment: TCC Europe GTM & RevOps Day (London, January 28–29) — agentic AI in sales funnels, full revenue lifecycle

Overview

European RevOps events in 2026 are more concentrated — and more practitioner-focused — than ever before. Where previous years had scattered RevOps sessions bolted onto general SaaS or marketing conferences, 2026 has dedicated RevOps gatherings with tracks built specifically for sales ops, marketing ops, and CS ops professionals.

This guide covers 6 must-attend events for European revenue operations leaders. Each entry is specific: exact dates, location, audience fit, what the agenda actually covers, and an honest take on whether it is worth attending for your team's goals.

If you are also planning your broader B2B event calendar, see our guide to must-attend B2B events in Europe in 2026 and GTM events in Europe in 2026.

1. RevOpsAF Conference Europe — London, UK | June 10–11, 2026

RevOpsAF Conference Europe is the most practitioner-dense RevOps event in Europe. Powered by RevOps Co-op, it runs at Kachette in Shoreditch, London — a deliberate choice of venue that reflects the community-first ethos of the event.

The format is built for operators, not spectators. Whiteboarding sessions on fixing leaky sales funnels and building automated forecasting systems replace the polished keynotes that dominate general tech conferences.

Four learning tracks

• Sales Operations: Pipeline management, territory planning, quota design, and CRM hygiene
• Marketing Operations: Attribution, lead routing, tech stack rationalization, and campaign ops
• Customer Success Operations: Renewal forecasting, health scoring, and CS-to-revenue alignment
• Leadership: Building the ops function, hiring, executive buy-in, and cross-functional influence

Notable speakers

• Manny Medina — CEO, Paid
• Hannah Ajikawo — CEO, Revenue Funnel
• Ian Matthews — VP of WW Revenue Strategy, Teradata
• Natalie Furness — CEO/COO, RevOps Automated

Who should attend

• RevOps professionals who want to learn from peers, not consultants
• Sales ops, marketing ops, and CS ops leaders looking for tactical frameworks they can implement the following week
• RevOps managers making the case internally for ops as a strategic function — the Leadership track is built for this

Honest take

RevOpsAF is the event that RevOps practitioners actually recommend to each other — which is a meaningful signal. The small venue and whiteboarding format make real conversations possible. Only 79 seats remained as of publication.

If your team is working to build a mature RevOps function in 2026, this is the event to prioritize.

Location: Kachette, Shoreditch, London, UK
Dates: June 10–11, 2026
Ticket price: $599/delegate
Capacity: Limited — 79 seats remaining at publication

2. Revenue Operations Festival — London, UK | June 18, 2026

Revenue Operations Festival is hosted by the Revenue Operations Alliance at Convene Sancroft, St. Paul's — the same venue as B2B Ignite. It runs as a single packed day with 500+ attendees, 12+ speakers, and an agenda built around one central challenge: turning RevOps strategy into measurable business outcomes.

The 2026 agenda focuses on forecast accuracy, pipeline governance, and translating RevOps work into boardroom language — growth, margin, and risk reduction. Sessions are designed for hands-on application, not abstract strategy.

Key agenda themes

• Forecast accuracy: How RevOps teams structure forecasting models and eliminate pipeline sandbagging
• Margin visibility: Connecting RevOps data to CFO and board-level reporting
• Pipeline governance: Stage definitions, exit criteria, and forecast category discipline
• Workflow changes: Translating strategy reviews into operational changes that actually stick

Notable speakers

• Simon Mitchell — Global Head of Business Operations, Amazon Web Services
• Manish Krishnan — Director, Sales Strategy & Operations, LinkedIn
• Sandy Robinson — VP RevOps & GTM Enablement, Quavo
• Harshal Vadera — VP Sales Operations, Siemens

Who should attend

• RevOps leaders who need to improve forecast accuracy and present pipeline data to executive leadership
• Revenue operations managers responsible for CRM hygiene and stage governance
• Operations professionals at companies with 50–500 employees where RevOps owns both process and reporting

Honest take

The speaker lineup — AWS, LinkedIn, Siemens — is more enterprise-weighted than RevOpsAF, which skews toward SaaS operators. If your RevOps function serves an enterprise or mid-market business, the case studies here will be more directly applicable.

The co-located festivals on the same day (Product Marketing, Sales Enablement, Customer Success, PLG, and GTM) mean your broader revenue team can attend different streams without separate travel.

Location: Convene Sancroft, St. Paul's, London, UK
Date: June 18, 2026
Attendance: 500+, 75% senior management
Ticket price: Paid — pricing on registration page

3. Nordic Growth Summit — Stockholm, Sweden | April 23, 2026

Nordic Growth Summit (NGS 2026) is the standout RevOps and GTM event for Scandinavian revenue teams. Held at Space Arena near Sergels Torg in Stockholm, it is a full-day in-person event with no digital livestream — the format reinforces that the value is in the room.

The 2026 theme is the "human-AI equation" — how revenue operations leaders integrate AI into GTM systems without losing the judgment and relationship intelligence that closes deals.

Key topics

• Revenue operations in AI-augmented GTM motions
• HubSpot ecosystem — configuration, reporting, and automation
• Go-to-market strategy for Nordic and Scandinavian B2B markets
• AI in business growth — practical applications, not theory

Notable speakers

• Helena Kappen — CMO, Microsoft Sweden
• Kyle Jepson — Principal Evangelist, HubSpot
• Sara Storm — GTM Director, n.rich
• Marcus Weiland — Deputy CEO, Savantic AI Lab

Who should attend

• RevOps and GTM leaders at Nordic companies running HubSpot as their primary CRM and marketing automation platform
• Marketing and sales professionals benchmarking against Scandinavian peers
• CEOs and C-suite executives from Nordic B2B SaaS companies scaling their revenue systems

Honest take

Nordic Growth Summit is the most regionally focused event on this list. It is the right event if you operate in the Nordic market and want peer benchmarking from companies at similar scale and geography. It is less useful if your RevOps motion is primarily UK or DACH-facing.

Note: The 2027 waitlist is already open, which suggests 2026 seats may be limited. Check ticket availability before planning travel.

Location: Space Arena, Stockholm, Sweden
Date: April 23, 2026
Format: In-person only (no livestream)
Ticket price: Paid — check event website for availability

4. TCC Europe GTM & RevOps Day — London, UK | January 28–29, 2026

The Customer Conference (TCC) Europe runs its GTM & RevOps Day on January 28, with a Customer Success Day on January 29. This makes it the earliest major RevOps event of the year — ideal for teams that want strategic alignment content before Q1 closes.

The GTM & RevOps Day treats revenue operations as a product — covering the full revenue lifecycle from first touch to renewal. Sessions include outbound strategy, sales organization structuring, and AI-driven task automation within sales funnels. A key theme for 2026 is agentic AI: how autonomous agents are being deployed inside RevOps workflows to reduce manual intervention at scale.

Key topics

• Revenue operations as a product — building internal services with SLAs
• Agentic AI in sales funnel automation — practical deployments
• Advanced outbound sales methodologies for EMEA markets
• GTM strategy and revenue lifecycle management

Notable speakers (from past editions)

• Dora Kondeva — Snowflake
• Evisa Kekezi — Workiva
• Ian Matthews — Teradata
• Representatives from Adobe, ElevenLabs, and Stripe

Who should attend

• RevOps leaders who want a January event to set the strategic direction for the year before Q1 pipeline pressure dominates the calendar
• GTM engineers and RevOps managers exploring agentic AI deployment in revenue workflows
• Customer success leaders who sit within RevOps and want content on both GTM and CS alignment

Honest take

TCC Europe is the best January option for European RevOps leaders. Attending early in the year means insights from the event can actually shape your H1 roadmap rather than sitting in a notebook until Q3. The two-day format — GTM on day one, Customer Success on day two — makes it efficient for RevOps functions that own the full customer lifecycle.

If you are looking to understand how AI is reshaping B2B sales workflows, the agentic AI sessions here are among the most specific in the European conference calendar.

Location: London, UK
Dates: January 28–29, 2026
Organized by: Congress Geeks
Ticket price: Paid — contact event organizers

5. Forrester B2B Forum EMEA — London, UK | September 28–29, 2026

Forrester B2B Forum EMEA is the highest-stakes event on this list. Held at the InterContinental London — The O2, it is designed for senior revenue leaders who need analyst-backed frameworks and EMEA-specific research, not practitioner anecdotes.

The 2026 theme is GTM Singularity — the convergence of brand, demand, and AI-driven buyer autonomy into a single integrated motion. Sessions address how B2B buying networks have changed, how to align human and AI capabilities across the revenue function, and how to reset accountability for measurable growth in EMEA markets.

Key themes in 2026

• AI-driven buyer autonomy — how B2B buyers self-educate before engaging sales, and what RevOps should do about it
• Buying network strategies — moving beyond lead-centric models to account-level orchestration
• Brand and demand convergence — treating them as a single function with unified KPIs
• EMEA-specific dynamics — regulatory environment, buying culture differences, and data strategy implications

Who should attend

• CMOs and VP Marketing who need Forrester analyst access to stress-test their 2027 strategy
• Demand generation and ABM leaders building or refining EMEA programs
• RevOps leaders responsible for aligning marketing, sales, and customer success measurement across EMEA
• Customer success leaders who own expansion revenue

Honest take

Forrester Forum EMEA is the most expensive event on this list — and the one most likely to shift your strategic direction, not just add a tactic. The direct analyst access is what justifies the cost. You are not paying for the keynotes; you are paying to have your assumptions challenged by analysts who track EMEA B2B markets full-time.

If you are refining your B2B go-to-market strategy for next year, this is where you test the logic before committing budget.

Location: InterContinental London — The O2, London, UK
Dates: September 28–29, 2026
Ticket price: £699 (Forrester client) / £799 (non-client)
Team discount: 4-ticket team passes available

6. Revenue Operations Summit — London, UK | December 2–3, 2026

Revenue Operations Summit closes the European RevOps calendar at Intercontinental at the O2 in London. With 25+ speakers and 100+ attendees (80% senior management), it is the most senior-weighted event on this list — and the most useful for planning the year ahead.

The December timing is deliberate. Teams attending this summit are typically in planning mode — evaluating what their RevOps architecture needs to support next year's revenue targets. Sessions cover AI and automation adoption, GTM efficiency improvements, and the frameworks for securing C-suite budget approval for RevOps investments.

Agenda themes

• Forecasting and metrics: Building repeatable forecasting models and defending them at board level
• AI and automation: Where automation delivers real RevOps leverage versus where it adds complexity
• RevOps architecture: Stack rationalization, data model design, and integration strategy
• GTM efficiency: How leading RevOps teams are reducing cost-per-opportunity while improving pipeline quality
• Change management: Getting sales and marketing to adopt the systems RevOps builds

Notable speakers

• Simon Mitchell — Amazon Web Services
• Amr ElGabry — LinkedIn
• James Matthews — Google
• Daniel Silbereisen — Visa

Who should attend

• VP RevOps and Senior RevOps Managers planning their 2027 team structure and technology roadmap
• CROs and revenue leaders who want to enter January with a validated RevOps strategy
• RevOps professionals making budget cases to leadership — the sessions on C-suite communication are directly applicable

Honest take

The December timing and the 80% senior management attendance make this the best year-end event for strategic planning. It is smaller than the June events (100 vs 500+ attendees) but the seniority of the room means conversations are higher-signal.

Early-bird pricing cuts £300 off the standard rate — worth registering early if you know December is in your calendar.

Location: Intercontinental at the O2, London, UK
Dates: December 2–3, 2026
Attendance: 100+, 80% senior management
Ticket price: Paid — early-bird saves £300

Quick Comparison: All 6 Events

How to Choose the Right Event

Most RevOps teams have budget for 1–2 events per year per person. Picking the wrong event wastes travel costs, registration fees, and selling time. Here is how to filter.

Match event to your primary goal

• Tactical execution and peer learning: RevOpsAF Conference Europe (June) — whiteboarding sessions with operators who have the same problems you do
• Forecasting and boardroom communication: Revenue Operations Festival (June) — practical frameworks from AWS, LinkedIn, and Siemens operations leaders
• Executive strategy and analyst access: Forrester B2B Forum EMEA (September) — the most expensive but the most likely to shift your thinking, not just validate it
• Year-end planning and 2027 roadmap: Revenue Operations Summit (December) — senior-heavy room, budget and architecture conversations dominate
• Nordic market specifically: Nordic Growth Summit (Stockholm, April) — the only Scandinavia-focused event with dedicated RevOps and GTM content
• Early Q1 alignment: TCC Europe GTM & RevOps Day (January) — the only major European RevOps event before April, useful for setting H1 direction

Budget filter

• Under £800: RevOpsAF ($599), TCC Europe (contact organizer) — both practical, hands-on formats
• £800–£2,000: Revenue Operations Festival, Nordic Growth Summit — single or two-day events with reasonable travel overhead from most European cities
• £2,000+: Forrester B2B Forum EMEA, Revenue Operations Summit — premium content and senior networking, higher registration and travel cost

Calendar fit

The European RevOps calendar in 2026 has a clear cluster in June — RevOpsAF (June 10–11) and Revenue Operations Festival (June 18) are eight days apart, both in London. If you can attend only one trip, the June London cluster gives you two events in one travel budget.

After June, the next major European RevOps event is Forrester in late September, followed by Revenue Operations Summit in December. Planning around these four anchor dates covers the full year.

For teams building their full revenue event calendar, see our guide on RevOps events in 2026 which includes global options beyond Europe.

Maximizing RevOps Event ROI

European RevOps events are smaller than their US counterparts — which is an advantage. Smaller rooms mean more direct access to speakers and more substantive conversations in hallways and after-parties.

The risk at smaller events is the same as at larger ones: you attend, collect contacts, and fail to follow up fast enough. According to Forrester Research, 84% of B2B leaders say in-person events are critical to their ABM programs — yet fewer than 40% have a systematic post-event follow-up process.

Before the event

• Identify 15–20 specific people you want to meet — speakers listed on the event page and attendees visible through event community channels
• Send LinkedIn connection requests with a specific, short note 2–3 weeks before — reference the event explicitly
• Define your goal: what does a successful event look like? Three new pipeline conversations? Two vendor evaluations accelerated? One strategic partnership introduced?

After the event

• Follow up within 24 hours with a message referencing a specific moment from your conversation — not a generic "great to meet you"
• Enrich every new contact immediately — verified email, direct phone, LinkedIn URL, and company firmographics. A waterfall enrichment tool that pulls from multiple providers ensures you are not dead-ended by a single data source
• Log contacts by event source in your CRM so you can measure actual pipeline attributed to each event at quarter end

Your GTM strategy should budget for post-event enrichment and follow-up infrastructure — not just registration and travel. The gap between attending and converting pipeline is an execution problem, not a meeting-quality problem.

Conclusion

European RevOps events in 2026 offer more dedicated, practitioner-focused content than any previous year. The June London cluster — RevOpsAF (June 10–11) and Revenue Operations Festival (June 18) — is the most efficient combination for UK and European teams with limited event budget.

For executive strategy, Forrester B2B Forum EMEA in September delivers analyst access and EMEA-specific research that no other event on the calendar matches. For year-end planning, Revenue Operations Summit in December gives you the seniority and architecture conversations needed to enter January with a clear roadmap.

Whichever events you attend, the ROI is determined by what you do in the 48 hours after. Enrich your new contacts, send specific follow-ups, and track which events actually generate pipeline — not just which ones felt valuable in the room.

SyncGTM's waterfall enrichment runs across 15+ data providers to find verified email, direct phone, and firmographics for every event contact — so your post-event outreach lands before the competition's does. Start free — no credit card required.