Enrich Organization
/enrich-organizationTurns a company domain into a firmographic record with industry, employee count, funding and technologies, for a flat 2 credits.
Overview
Enrich Organization is a SyncGTM MCP tool that takes one company website domain and returns that company's firmographic record: industry, employee count, funding and technologies. It is the middle tier of the three company-enrichment tools on the server, at 2 credits per call against 0.5 for enrich_linkedin_page and 3 for premium_linkedin_page_insights. Reach for it when you already hold domains and need firmographics you can score, route and write back to a CRM.
What it does
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Takes one input: `domain`, the company's website domain, such as `stripe.com`. Pass a bare domain, not a deep marketing URL with tracking parameters.
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`domain` is the only parameter the tool accepts. There is no LinkedIn URL input, no filter set and no batch mode, so it is one call per company.
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Returns the firmographic record in a single call. The documented response fields are `domain`, `industry`, `employee_count` and `total_funding_usd`, with technologies in the same firmographic payload.
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Treat any field missing from a response as unknown, not zero. A domain that returns nothing at all still bills the full 2 credits.
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Does not return people, emails, phone numbers, open roles or growth trends. Use find_people_within_company and find_work_email for contacts, company_job_listings for open roles, and premium_linkedin_page_insights for growth and hiring patterns.
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Costs 2 credits per call, flat, and sits in the middle of three company-enrichment tiers: enrich_linkedin_page at 0.5 credits, this at 2, premium_linkedin_page_insights at 3. Ask which one your question actually needs before you run a batch.
How to use it
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Download the skill file — it saves as enrich-organization.zip.
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In Claude, open Settings → Capabilities → Skills and upload the .zip (or unzip the enrich-organization/ folder into .claude/skills/ for Claude Code).
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Connect the SyncGTM MCP server using the setup guide for your client. It is a browser sign-in, no API key. Then run check_credits to confirm your balance covers 2 credits per domain.
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Type /enrich-organization and paste your domains, one per line, as bare domains such as stripe.com. The skill strips protocols, paths and tracking parameters before it calls anything.
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Set the batch cap — the one setting worth tuning. Say "stop after 50 and report credits used" so a long list cannot run away with your balance.
Use cases
Inbound signup routing
Enrich every self-serve signup domain from the weekend to get industry, headcount and funding. Route the enterprise-sized accounts to an AE and send the rest to product-led nurture.
CRM firmographic backfill
Fill the empty industry, employee count and funding fields on accounts that were imported as bare domains. Territory rules, lead scoring and reporting all stop working without them.
ICP scoring a target list
Score a prospect list on real headcount and funding instead of guessing from the company website. Cut the list to the accounts that clear your bar before reps spend time on research.
Pre-call account brief
Pull the firmographic record before a discovery call so the rep opens with the right company size, sector and funding stage. Pairs with a tech-stack check when the pitch depends on an integration.
GTM workflow examples
Monday morning inbound triage
- 1Run `check_credits` (free) to confirm the balance covers the weekend's 60 signup domains at 2 credits each, or 120 credits.
- 2Call `enrich_organization` once per domain across all 60 to get industry, employee count and total funding.
- 3Sort the `enrich_organization` output on `employee_count` and industry, keep only accounts above 200 employees in your target sectors, and send everything below the bar to product-led nurture without further spend.
- 4Call `find_people_within_company` (1.5 credits per call, flat, up to 50 profiles) on each survivor with `job_title` set to ["VP Sales", "Head of RevOps"].
- 5Call `find_work_email` (1 credit) on the `linkedin_url` each returned profile carries to attach a send address to the row.
Outcome: A routed inbound queue where every account above the headcount bar carries industry, headcount, funding, a named decision-maker and a work email, ready to assign in the CRM before standup — 120 credits for the enrichment pass plus 2.5 credits per surviving account.
Backfill a CRM account list imported as bare domains
- 1Split the export by identifier: rows that already carry a LinkedIn company URL go to `enrich_linkedin_page`, rows with only a domain go to `enrich_organization`. Dedupe and strip every URL down to a bare domain first.
- 2Call `enrich_linkedin_page` (0.5 credits) on the LinkedIn-URL rows, which covers description and headcount at a quarter of the price of this tool.
- 3Call `enrich_organization` (2 credits) on the domain-only rows to get industry, employee count and total funding.
- 4Write the values back into the CRM fields and tag every domain `enrich_organization` returned no record for as an enrichment miss, so it is not retried next month.
- 5Call `check_credits` (free) to log the run total, then re-run your territory and scoring rules against the repopulated fields.
Outcome: A CRM where industry, employee count and funding are populated on every enrichable account, plus a named miss list, at the lowest credit cost each record type allowed — 0.5 credits per LinkedIn-URL row against 2 per domain-only row.
Build a funded-company target list from scratch
- 1Call `find_companies` (0.3 credits per result) with `industries`, `employee_count_ranges` and `last_funding_round_types` set to ["series_a", "series_b"], and `limit` 100 — 30 credits for 100 domains.
- 2Rank the `find_companies` results on fit and keep the top 40 by headcount and funding stage before you spend anything per-domain.
- 3Call `enrich_organization` on those 40 domains, for 80 credits, to confirm industry, employee count and total funding on each.
- 4Call `find_company_techstack` (1 credit) on the same 40, for 40 credits, to check for the platform your integration depends on.
- 5Call `find_people_within_company` (1.5 credits) on the 20 accounts that clear both the firmographic and tech-stack bar, for 30 credits.
Outcome: A 20-account target list with confirmed firmographics, tech stack and named contacts for 180 credits, against the 480 that running all four tools across all 100 sourced domains would have cost.
Prompts
Paste any of these into Claude once the skill is installed and the SyncGTM MCP is connected.
Enrich stripe.com with enrich_organization and tell me the industry, employee count and total funding.Enrich these 25 domains with enrich_organization, one call each. Put them in a table with domain, industry, employee count and total funding, stop at 25, and report credits used.Run check_credits first, then run enrich_organization on the first 40 domains in the list below and stop at 40. Write "no record found" for any domain that comes back empty instead of guessing.Use find_companies with industries ["Software Development"], employee_count_ranges ["201-500"], largest_headcount_countries ["United States"] and limit 50. Then run enrich_organization on only the 15 results with the highest employee count and show me total funding for each.For shopify.com and klaviyo.com, run enrich_organization for the firmographic record and find_company_techstack for the tech stack. Report the two credit costs separately.Best practices
Pass a bare domain. Use stripe.com, not https://stripe.com/pricing?utm_source=newsletter. Deep URLs and tracking parameters cause misses that still cost 2 credits.
Filter first, enrich second. find_companies returns matching companies at 0.3 credits each, so 100 of them cost 30 credits. Enriching 100 domains here and then discarding 80 costs 200.
Pick the right tier. A company description and headcount is enrich_linkedin_page work at 0.5 credits. Only spend 2 credits when you actually need the firmographic record.
Do not use it as a tech-stack lookup. find_company_techstack costs 1 credit and answers that question directly.
Cap every batch. Say "stop after 50 and report credits used". A list of 500 domains is 1,000 credits, and this is the second-most expensive company tool on the server.
Run check_credits (free) before a large batch, and budget on calls made rather than records returned. The 2 credits are charged per call, flat, whether the record comes back full or empty.