Run Apify Actor

Run Apify Actor connects SyncGTM directly to the full Apify marketplace, giving you access to over 2,000 community and official actors for web scraping, browser automation, and data extraction. Unlike the SyncGTM-managed option, this integration uses your own Apify API key, which means you have complete control over which actors you run, how they are configured, and what compute resources they use on the Apify platform.

This is the power-user option for teams that already use Apify or need access to specialized actors not in the SyncGTM managed library. You can run any actor from the Apify Store -- from Amazon product scrapers to Zillow listing extractors to custom actors your engineering team has built. SyncGTM handles the orchestration, polling for results, and structured data delivery to your tables, so you get the flexibility of Apify with the workflow integration of SyncGTM.

Each run costs 2 SyncGTM credits plus whatever Apify compute the actor consumes on your Apify account. You provide your Apify API key in the integration settings, specify the actor ID and input parameters, and SyncGTM triggers the run, monitors completion, and imports the results. This makes it easy to incorporate custom scraping into your GTM data pipelines without building bespoke integrations.

Once your data is in SyncGTM, you can run it through waterfall enrichment to fill in missing emails, phone numbers, and firmographics from 75+ data providers. Pair this lead source with SyncGTM's enrichment actions and push clean, enriched records directly to your connected CRM or outreach tool. Learn more about how waterfall enrichment works.